Google has been steadily updating its tools for businesses trying to succeed in more customers across Google’s platforms, as well as Search and Google Maps. Last year, the corporate took on Facebook Pages with a feature that allow users “follow” and message businesses directly, as well as be updated concerning promotions, sales and different events.
Google is rolling out a host of other tools for Google My Business, centered on attracting
customers and inspiring follows.
The suite of tools called Google My Business was initial introduced 5 years ago as the simplest way for businesses with a Google presence to have a one-stop shop for updating their business data online, adding photos, reading reviews and — at the time — using Google+. Whereas the latter has since stop working, Google remains competing with Facebook in its own means.